Heidi edges closer to top of premium segment

  • : Function ereg() is deprecated in /home/technor/public_html/galati/includes/file.inc on line 649.
  • : Function ereg() is deprecated in /home/technor/public_html/galati/includes/file.inc on line 649.
  • : Function ereg() is deprecated in /home/technor/public_html/galati/includes/file.inc on line 649.
  • : Function ereg() is deprecated in /home/technor/public_html/galati/includes/file.inc on line 649.
  • : Function ereg() is deprecated in /home/technor/public_html/galati/includes/file.inc on line 649.
  • : Function ereg() is deprecated in /home/technor/public_html/galati/includes/file.inc on line 649.

Nikos Anyfantis, the marketing manager of chocolate producer Heidi, is preparing to steer the brand towards the upper end of the premium segment, in order to stand out from